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The Guardian Environment

Scientists create OnlyFans account for marmots to fund research – video

A team of scientists led by UCLA professor Daniel Blumstein launched an OnlyFans account featuring photos and videos of marmots to raise funds for their research following government funding cuts. The account, named @OnlyMarms, offers G-rated content to support ongoing studies of the animals. The initiative highlights creative approaches to securing research funding in times of financial challenge.

What happened

Scientists set up an OnlyFans account featuring marmots to raise money for their research after government funding was cut.

Why it matters

This creative approach shows how researchers are finding new ways to fund science when traditional sources are limited.

Why it belongs here

It highlights innovative, community-driven solutions that blend science with public engagement in a lighthearted way.

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